Our Mission

The Walt Disney World Resort’s corporate citizenship mission is to strengthen the Central Florida community, with a focus on children, through our special brand of magic.

  • We cultivate strong relationships with community leaders and nonprofit organizations to better understand their needs
  • We seek to influence outcomes and make the greatest impact through contributions of money, product and resources

Additionally, citizenship is imbedded into all of our daily decisions and actions across The Walt Disney Company, guided by these three core principles:

  • Act in an ethical manner while considering the consequences of our decisions on profits, people, and the planet
  • Champion the well-being of kids and families in all our endeavors
  • Inspire kids, their parents, employees, and communities to make a positive change in the world